Archive for the ‘Observed’ Category

Tail Wags Dog

August 19th, 2010
by Rich Burns

Hotel_IMG_1

When signs are a significant part of your life there is no lack of things to look at. I happened to be lying in a lounge chair at the Intercontinental Hotel in San Juan, Puerto Rico when I focused on the sign at the top of the building. GNU Group has had the opportunity to solve a number of skyline branding signs and understand their design challenges so I was particularly struck by the way in which the Intercontinental name was displayed.
 
The building’s 15 stories are configured as 16 bays, each one a hotel room. By my eyeball calculations, the space between the top floor and the roof is approximately 10 feet. Within this space, and neatly placed on each of the bays, is an individual letter. In sequence, all 16 bays spell out the Intercontinental name. If my scale is correct, the letters are about 6 feet tall.
 
My mind played with the scenarios that resulted in this compelling solution. Did Intercontinental design the building around the length of their name? Was it dumb luck that Intercontinental inherited a building perfectly suited to display their name? Did management go looking for an acquisition property that could neatly showcase their corporate brand?
 
I imagined the programming session with the architects that articulated the need for a building that would accommodate the brand. I conjured up a  programming meeting that went something like this.
 
Client: “We want to be able to prominently display our name at the top of the building.”

Architect: “That’s a lot of letters. We could do 16  bays of rooms and put a letter above each one. If we double load the corridors we can get 32 rooms per floor. How many rooms were you thinking you need?”

Client:Probably 400 to 500.”

Architect: “Perfect, we’ll design it 15 stories high. That will give you just the number of rooms in your program and still let us place all of the letters on the skyline.”
 
Could there really have been a scenario where the signage dictated the architectural solution? An environmental graphic designer’s fantasy to be sure, not withstanding the fact that it was a pretty banal building.
 
I was curious enough to ask the concierge about the buildings history but she knew nothing of its origin or the logic behind the sign. So I carry with me the belief that I actually stayed in a building where the signage dictated the architectural solution.
  
Hotel_IMG_2

Advanced technology for Healthcare. Robots?

March 18th, 2010
by Dickson Keyser

A great deal of our work revolves in and around healthcare environments. It is important for GNU to stay on top of the latest developments and trends as these environments continue evolve through design and technology. That even includes ROBOTS! Yes ROBOTS. There is a lot of time, energy and money being invested in the development of robotic technology for the healthcare environment. Robotic technology has been utilized by doctors for years in assisting with surgery etc. The article below specifically focuses on robotic technology and the patient experience. An interesting read, tell us what you think. Can robots enhance healing environments and the patient experience?

Meet Cody: Your Future Non-Terrifying Health-care Helper Robot

Sight Impaired Independence
Listen & Read

March 3rd, 2010
by Dickson Keyser

As we have posted before a great deal of the work we Plan, Design and Implement for our clients is highly regulated around codes for public safety (fire exiting codes) and independence (ADA, Americans w/Disabilities Act) for those with disabilities.

The following two articles caught our attention in their ability to greatly and positively impact the the lives of sight impaired individuals. Both strengthening and maintaining the independence of the sight impaired.

What is an interesting observation is the difference between the two resources. One is a simple tool that has been utilized by man for centuries and the other embraces technology through hand held devices that continue to revolutionize how we live our lives. Enjoy, both are very interesting and worth the time to review. Drop us a line to tell us what you think.

KQED QUEST: Tactile Maps for the Blind / Audio Presentation

SATH Society for Accessible Travel & hospitality: Click And Go Audio Maps / Article

Paranoid Optimism: Rich Burns’ review of
the 2009 ULI Conference

November 18th, 2009
by Rich Burns

I’ve been attending the Urban Land Institute Fall (ULI.org) meeting since the mid 80s. ULI is the research and education organization that serves the real estate industry.  Each annual gathering is a fascinating opportunity to take the pulse of what’s really happening in the broad world of development. My expectation going into this year’s event was decidedly downbeat given the carnage that is touching every facet of real estate.

To the surprise of everyone (especially the organizing committee), the turnout far exceeded expectations.  Past meetings have never surpassed 7,000 and ULI was prepared to claim success with half of that number. 6,000 of ULI’s 33,000 members defied the questionable economy and were on hand at the Moscone Convention Center in San Francisco. As one speaker suggested, “If you are here, you are successful,” a clear reference to the high price of attendance.

The meeting was three and one half days of educational programs, keynote addresses, mobile workshops, tours, social and networking events and an expo hall filled with over 60 exhibitors. ULI structures its educational content and special interest focus by land uses or building types (retail, commercial, residential, industrial, urban development etc.). It organizes its educational sessions accordingly, and most presentations are set up as panel discussions with 4 or 5 speakers focused on a specific property class or a special issue of interest to the overall audience. This provides a variety of perspectives on each subject, meaning that at the meetings end one has heard a tremendous number of points of view.

The property specific sessions generally offered a mix of triage actions that can be taken to weather current conditions coupled with prognoses for the future. The messages were very consistent. This is the worst economy in all of our lifetimes and, while we are in the initial throes of recovery, it will be long and slow. As for opportunity, now is the time for the real estate industry to be shopping for deals (most asset classes can be bought for 60% of replacement costs) and for buying properties but not constructing new buildings,  providing one has a source for capital. 

Bill Emmott, former editor of The Economist, provided a global perspective of the economy, explaining the reasons why we will recover and how the recovery will look in different parts of the world. He believes the United States is likely to experience a U shape recovery whereas India and China’s will be V shaped and Great Britain’s will resemble an L. The recovery will not be led by consumers but by the public sector. Private debt will decrease while public debt increases, taxes will rise and environmentalism will be crucial. Psychology is a significant factor in the pace of the recovery. His greatest reason for optimism in the US –the flexibility of the economy.

Other economists noted that there are still 100 million people employed, and that the U.S. has a 14 trillion dollar economy. All agreed that globalization is fundamental to all economic activity. 3 to 4 years to full employment was the consensus.

Other significant themes of the conference:

Changing Paradigm – there was general agreement that once this recovery is over things will never be the same. Values and behavior will change. Priorities for how we live and how we think about resources, both personal and the planet’s will all be different. From the size of our homes, the way we access our jobs, the way we use the land and the mandate to be better stewards of the planet will all result in different patterns for development and building and will challenge the design and building communities to lead the way.

Sustainability and Environmentalism – these ULI meetings are a giant barometer of change. The Fall Meeting in Las Vegas two years ago was the point in time when the real estate community had their environmental epiphany. It was the hot topic. Al Gore had just released his book and movie and after years of dancing around the edges of the movement ULI got green religion. This year many sessions focused on the environment with topics such as, “The Green Quotient in Institutional Investment”, “Impact of Green Regulation on the Real Estate Community”, “Green Tools for Government” and “Green Retrofit – the Wave of the Future”. Green is clearly in and attracted the appropriate attention.

Availability (lack) of Capital – as the life blood of the development community, access to capital determines whether projects will or won’t happen. There is no denying that capital is mostly nonexistent and will stay that way for a long time.

Changing Demographics – shifting demographic makeup was another key topic of the meeting. The aging population (5.6 people turning 65 every minute), women have just become the majority in the workplace, Hispanics as the only demographic group growing in size all portend continuing shift in behaviors.

Taking the industry’s pulse each year is instructive. I find real estate professionals to be consummate optimists (is there a choice)?  While hardly euphoric, the mood was decidedly upbeat. Emmott’s use of the term, “Paranoid Optimism” was a very apt description of this year’s demeanor. This group knows all about cycles and has great patience if not staying power. I continue to ask the question, “How many recessions does one get in a professional career?” This one marks the GNU Group’s fifth and we seem to be weathering it just fine.

Healthcare Wayfinding, It’s about behavior, not signs

July 28th, 2009
by Phil Murphy

The problem is very clear – too many people are getting lost finding their way in health care facilities. The knee jerk response – “we need a new wayfinding program” or, “we need more signs.”  The implication is that the solution is about hardware.  It’s an interesting anomaly at a time when the health care industry has become so focused on behavior, both users and employees, when addressing most other aspects of health care facility design, management and delivery.

Health care facilities are complex environments where users are typically experiencing inordinate levels of stress.  Adding more words, on more plaques in more places will most likely compound the problems. The real challenge is to better understand how a patient or visitor receives information about their pending doctor appointment, medical procedure or other interaction with the facility.

Wayfinding, and the signs that guide people to their destinations, must be a part of the total healthcare experience. Alan Jacobson, president of ex;it., an east coast environmental design consulting firm and long time strategic partner of the GNU Group, has captured the concept with exceptional clarity in his Touchpoints of a Visit to the Doctor. GNU embraces this strategic approach and it has resulted in significant breakthroughs when strategizing wayfinding goals for our clients. Ex;it’s Health Care Journey diagram shows the integration of all of the components of an effective wayfinding program including physical elements, communications and human interaction. There is no question that this multi-faceted approach is the way that healthcare facilities will be making sure that getting lost is a thing of the past.