GNU_BGI01

BGI / BlackRock

Barclay’s identification sign is positioned atop a 10-story glass wall. Mitigating the expense of new glazing required a novel solution. Integrating electrical and structural connections for the 8’ logotype, without penetrating the glass, required coordination with multiple stakeholders, the development of a new 3M adhesive and numerous approvals by San Francisco agencies. GNU also led the worldwide replacement program with the subsequent rebranding of Barclays to BlackRock.

Client:
BlackRock
Formerly Barclays Global Investors

Architect:
Studios Architecture

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