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Sign Profile Analysis

The Sign Profile Analysis (SPA) is the ultimate signage planning tool.

GNU Group’s Sign Profile Analysis (SPA) is a comprehensive signage planning and budgeting tool that defines what signs a project needs, where they are needed, and what they are likely to cost before design begins. We analyze circulation, building and site uses, sign types and hierarchy, wayfinding needs, sign-code requirements, and project conditions to create a clear roadmap for the signage program.

Each SPA brings those findings together in a comprehensive report that includes sign counts, preliminary locations, fabrication and installation budget ranges, and recommendations for wayfinding, electrical, lighting, landscape, and code considerations. By defining scope and cost early, project teams can make informed decisions, establish realistic budgets, and reduce costly surprises as the signage program moves into design and implementation.

01

Circulation Analysis

Depicts paths of travel, both horizontal and vertical, to all spaces in and around your project.

02

Project Use Analysis

Essentially color codes your project, identifying all major building or site functions in an easily digestible way.

03

Sign Type Analysis

Determines the necessary sign types and their general placement for each specific project.

04

Sign Type Hierarchy

Identifies each sign type by a specific category (Branding, Wayfinding, Identification & Regulatory) and provides general descriptions, sign type examples, and quantities.

05

Preliminary Budgeting

Provides categorized high & low-range estimates for the cost to fabricate and install each sign type, assuring the client will have everything they need to decide how to allocate their budget.

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