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Storytelling

Empowering Minds, Inspiring Hearts: Designing Donor Recognition Through the Eyes of Ventana Students

by Michelle Montano
Donor Recognition, Storytelling
October 13, 2026

When Ventana School began planning an expansion to add two new classrooms to its Los Altos campus, the project represented more than additional space. It marked an important moment in the school’s growth and an opportunity for its community to help shape Ventana’s future. Through its Empowering Minds, Inspiring Hearts Capital Campaign, parents, alumni families, staff, and friends came together to support the expansion. With the campaign successfully reaching its fundraising goal, Ventana School engaged GNU Group to explore an important...

Sharing Moments by Design

by Dickson A. Keyser
Public, Storytelling
July 6, 2026

It’s one thing to navigate a campus, retail center, sports venue, or building—it’s another thing entirely to experience it. In the world of Environmental Graphic Design (EGD), we often talk about wayfinding—the science of getting people from Point A to Point B. While that journey is essential, what happens between those points can be just as meaningful. When given the opportunity, people will pause, observe, and engage. And when they do, those interactions can turn into something memorable—something worth capturing and...

Effective Interpretive Displays: A Designer’s View

by Dickson A. Keyser
Projects, Public, Storytelling
November 4, 2025

GNU Group’s Design Process for Meaningful Storytelling. Interpretive displays are far more than signs on walls or panels with facts. At their best, they are immersive storytelling tools that connect people to place, history, and mission. At GNU Group, our creative talent lies in shaping these experiences so they inform, inspire, and leave a lasting impression. Behind every successful interpretive display is a deliberate design process that blends strategy, creativity, and craft. In this post we hear directly from the designer...