The transformation of Alameda Marina into a vibrant, mixed-use waterfront destination has been years in the making. GNU Group is proud to have contributed to this exciting project by designing a 12-chapter interpretive history walk along the shoreline, offering visitors a deeper connection to the area’s rich past....
GNU Group worked with Longfellow Real Estate Partners & Studio Bondy Architecture to redevelop and rebrand this existing office space into a multi-tenant property in Emeryville, CA. ...
The old AT&T campus (formerly CA Center) located in Pleasanton, CA was in dire need of being re-positioned. Originally designed as a secure site with insulated exterior plaza, Swift hired RMW and RHAA to redesign the campus to have a more multi-tenant friendly appeal. GNU was hired to examine a new approach to the Campus Wayfinding and sign program. The implemented approach spoke to both the scale of the campus and the scale of buildings. Small ineffective address numbers have...
This 6 story, 140,000 sq ft building includes (2) subterranean parking levels and will be attached to the renovated historic Post Office. Plans for connection to a vibrant outdoor public parklet is a key amenity for the community and office workers within the building....
Harvest Properties made strategic upgrades to the interiors of this 15 story, historic Beaux Arts office building located in San Francisco’s Financial District. An important facet to the strategic upgrades was designing and implementing a new “up to code” interior sign program. GNU worked with the Harvest Team to develop a program that respected the historic character of the building while also bringing a fresh, contemporary and consistent look and feel to the common area environments. Digital technology was embraced...
As a former secure data processing facility, this significant building on a key block of San Francisco’s emerging mid-Market Street had a severe and off-putting street presence. GNU Group helped in the transition to a multi-tenant building that is open and inviting with street level branding and re imaging that provides a strong pedestrian orientation....
GNU Group worked closely with Brereton Architects, CBRE and Ownership to develop iconic identification for this Downtown San Francisco office building. GNU Group led the creative effort in developing model and massing studies of sculptural objects that could uniquely identify the building through its shape, form and massing. The goal was to develop identification that did not lean on traditional methods of “signage”. Beyond concepting, GNU Group also lead the effort in documenting and obtaining approvals from the City Planning...
Bringing a 134 year old iconic building into the 21st century required a sensitive balance of classic with contemporary. GNU created a comprehensive interior sign program and an easily updateable static digital directory, while still capturing the building’s traditional features.Bringing a 123 year old iconic building into the 21st century required a sensitive balance of classic with contemporary. GNU created a static digital directory that can be easily updated, while still capturing the building’s traditional features....
Working directly with PSAI, GNU was tasked with developing a name and identity for this newly acquired asset. ...
GNU Group worked with DGA, Studio Five Design, Inc. and HCP to redevelop and rebrand the identification and wayfinding experience for Gateway Crossing, a four-building multi-tenant property located in South San Francisco....
GNU was engaged by Toda America and Orchard Commercial to design and manage the turnkey implementation of a comprehensive exterior sign program at the former “Hites Plaza” office complexin Dublin, CA. GNU developed a strategic master plan, including a formal Master Sign Program which laid out how to most effectively re-brand and identify the site with elements that included updated building signage, wayfinding and tenant identification....
GNU Group partnered with Blue Rise Ventures to assist DRA Advisors in repositioning the existing Marina Village Office Park located in Alameda, CA. GNU worked closely with asset managers to plan, budget, design, document and gain City approvals for a comprehensive redesign and reuse of their existing sign program. GNU managed the turnkey implementation of the program across multiple fabrication and installation teams....
GNU Group collaborated with Five9 to create signage for their new San Francisco office space designed to deliver a true sense of arrival, including a stunning elevator lobby feature wall and a custom reception ID with a unique cloud graphic—a nod to the Bay Area surroundings....
